A popular sports personality recognized for his involvement with young people, Étienne Boulay made football his passion. Playing it allowed him to reach great heights in professional sports and earn major awards, including three Grey Cups in 2009, 2010, and 2012.
Étienne Boulay retired from football in June 2013 with the intention of launching a media career. It was a smart bet. “Les Testeurs”, a show he co-hosted for four years with Patrice Bélanger on VRAK, propelled him to stardom among young viewers and garnered him an award nomination at the Artis Gala in the “Meilleur animateur jeunesse” (Best Youth Show Host) category, as well as four Gémeaux Award nominations in 2014.
His career really took off in 2018, when he announced that he would host a new show, “Liens Rompus”, on MOI&CIE, in addition to co-hosting “Bootcamp: Le Parcours de l’Extrême”, a show on V. 2018 was also marked by the publication of his biography, “Le parcours d’un battant”, and the release of a documentary of the same name. In 2019, he hosted the show “Naufragés de l’amour” on the Vie channel for a second year in a row.
After many television projects, Étienne made the leap to radio in 2020 as an early morning host on Montréal’s new radio station, WKND 99.5.
As if that wasn’t enough, Étienne was able to work on two new products during the pandemic. In fall 2020 he launched his new Edition 22 bag collection, in partnership with the Bugatti Group, and Atypique, an alcohol-free ready-to-drink beverage, with Station Agro-Biotech, located in St-Hyacinthe.